EMail Encounters: Anecdotes of a Professional Life Online

I’ve spent probably half of my working life answering email. And therein lie a number of tales… Some people were convinced I had to be mailbot, because I answered so quickly. As I told them: “If we had a mailbot this good, we’d be selling that instead of CD-R!” The Unexpected Response It seems that… Continue reading EMail Encounters: Anecdotes of a Professional Life Online

Discussion List: Early Experiences in Online Customer Communications

“People want to discuss your product or service online. If you don’t give them a way to do it, someone else will.” User to User Support by Derek M. Powazek – on WebTechniques The Adaptec discussion list was created in about 1996 as a way for users of Adaptec CD-R software to help each other.… Continue reading Discussion List: Early Experiences in Online Customer Communications

On the Usenet: Supporting a Company in an Online Public Forum

My presence in online public discussion groups dates back to the CompuServe forums I frequented starting around 1993, where I helped customers with Incat’s CD-R software, and CD-R technology in general. I was eventually invited to start a section specifically for Incat software. Then a friendly user wrote me: “Hey, you should be out on… Continue reading On the Usenet: Supporting a Company in an Online Public Forum

Newsletters: Customers Love ‘Em – If You Do Them Right

Begun in 1998, the newsletters I wrote/edited for Adaptec and (later) Roxio covered technical, how-to, product news, and other information of interest to CD-R users. I initially did all the writing myself, then hired other writers as the topics became too varied and the schedule too punishing for one person to handle (and I had… Continue reading Newsletters: Customers Love ‘Em – If You Do Them Right