Category Archives: bio

It. Figures: Dealing with Numbers in Another Language

I suspect that most people, no matter how well they speak a foreign language, find it difficult to deal with numbers in other than their native tongue. I’ve noticed many times that someone has asked me to give them numbers in their own language, “because it’s easier.” I’m no different: if I have to write down a phone number, I prefer to have it recited to me in English.

For starters, Italians have a completely different way of speaking numbers than Americans. Suppose you were reciting out loud the (fictitious) Washington phone number: (202) 123 4567. Most Americans would say: “two oh two, one two three, four five six seven.” Many Italians would say the Italian equivalent of: “Two hundred two, one hundred twenty-three, forty five, sixty seven.” Or, even more confusingly, they will break up the seven-digit number differently than Americans do and come out with: “Two hundred two, twelve, thirty four, five hundred sixty seven.”

Americans do use hundreds and thousands in phone numbers where they are round numbers, e.g. a toll-free number might be given as “one eight hundred four five five three thousand.”

Saying hundreds (never thousands) is more efficient in Italian than English, because the Italian for hundred is “cento”, and you don’t need to say “one” when there’s only one hundred. So “cento ventisette” (127) is quicker to say than “one hundred and twenty seven.” (Yes, we were all taught in grammar school that saying “one hundred AND…” is wrong, but many of us still do it.)

On the other hand, if someone starts saying “cento…” my instinct is to immediately write 100, before I hear that the tens and units columns are also occupied.

What about other kinds of numbers? Take years: the year 1956 is read by English-speakers as “nineteen fifty six” or, if you’re old-fashioned, “nineteen hundred and fifty six.” An Italian would say “mille novecento cinquantasei” (one thousand nine hundred fifty six) – twice as many syllables.

And then there’s the matter of dates. Americans write and say “April 25th, 2005,” or 4/25/05. Italians write and say “25 Aprile 2005” (venticinque aprile, due mila cinque – note that there’s no ordinal: it’s twenty-five, not 25th) or 25/4/05. Most of the rest of the world also abbreviates dates in the day/month/year format. Having lived all over the world, I can never remember which style is used where, so I’m always messing up forms that require me to fill in a date.

The Papal Funeral Bash

I’m not going to say much about this; I wasn’t there, and ignored it as far as possible. The only footage I actually watched was on the Daily Show. But I do have a few items:

Early last week, I was riding the bus down to Lecco, at my usual time when it’s full of schoolkids. One girl was on her cellphone. “She only goes to mass ogni morte di papa!” she exclaimed, completely without irony, –nd now she wants to go to the funeral!”

Indeed, many of the Italians who traveled to Rome for the funeral probably don’t go regularly to Mass. I won’t presume to comment on why they went to the Pope’s funeral, except that Ross told me that some of her peers came back with cellphone photos of themselves drinking Limoncello (a strong lemon liqueur) in Piazza San Pietro.

I do know a number of serious Catholics – those who truly believe and practice Christianity, e.g., doing volunteer work. Interestingly, none of them went to Rome, and all were nonplussed by the outpouring of whatever this was, and disconcerted by the yells of “Santo subito!” (“Make him a saint immediately!”) As far as I know, it’s not in the church canons to saint somebody just because he was popular.

Rome rose magnificently to the occasion, managing to keep things in order and take care of the crush of people. Every cellphone in Italy received messages from the Protezione Civile (“Civil Protection” – the government emergency-response organization). The first read: “If you go to Rome to pay homage to the Pope, use mass transit and be prepared for organized but very long lines. Hot by day and cool at night. For information, listen to Isoradio [public information radio, mostly used for traffic warnings] 103.3.”

The second message said: “Due to enormous turnout, from Wednesday at 10 pm access is closed to the lines to salute the Pope. Friday for the funeral traffic will be stopped in Rome. The area of San Pietro is full. Large screens will be in the piazzas and at Torvergata” (an area outside Rome where the final rush of pilgrims was told to stop when the city couldn’t take any more).

My friend Alice Twain then sent her own message: “Protezione Civile: Before leaving for Rome, remember to turn off the gas, close the shutters, and water the plants.”


photo above: April 1, 2005 – the Papal Deathwatch. A TV transmission truck (belonging to RAI, Italian state television) parked outside the headquarters of Avvenire, Italy’s Catholic daily newspaper. The vultures are circling…

Making Money from a Content-Rich Personal Site

Millions of people have put up websites: many in hopes of making money one way or another; many, like myself, because we have something to share with the world, and don’t care whether it makes any money or not. On the other hand, making money wouldn’t hurt…

As I have mentioned, and you have no doubt noticed, I’m using Google’s AdSense service to place ads on my site, for which I get paid when visitors click on any of the ad links. I started this mostly to see how it works (my professional field – well, one of them – is online marketing), and it’s even earning a bit of money. Not nearly enough to pay for all the time I spend doing the site, but more than enough to cover my hosting costs. It’s interesting to see which pages generate the most revenue. I can try to guess from that which links are paying the most and why, and which are most likely to be clicked on (the living in Italy section is the most lucrative, though it’s also one of the larger sections, so there are more links to be clicked).

My site now gets over 500 visitors a day (NB: as of Dec, 2006, the number of visitors has doubled), a fact which has been noticed by companies who sell link exchange services to help boost traffic to their clients’ websites and improve their search engine rankings (that is, show up higher in the list of results when you search on a certain term in Google, Yahoo, etc.). Their pitch usually begins: ” am contacting you about cross linking. I am interested in your site because it looks like it’s relevant to a site for which I am seeking links.” This is most often followed by mention of a site which has no conceivable relevance to mine, such as one about specialized business products including caution tape and barricade tape. I ignore these offers.

I have exchanged links with a few sites which truly are relevant, and happily link to some friends’ sites which may be of interest to my readers. But I’m becoming reticent about linking to just any old site about, e.g., tourism in Italy. Due to the amount of qualified traffic that comes to my site every day, a link from me is now actually worth something: it helps new sites get noticed faster by Google, and directs desirable (and not just random) visitors to relevant sites.

I’m not really set up to monetize and manage the value of such links, though, so I’ll just have to evaluate whether the requesting linkee can provide equal value in return. So far the track record isn’t good. I was recently asked to allow some of my articles to be used on a new site for expatriates in Italy – –We’ll put in your name and a link– was the offer. I have given away a few articles in the past, in exchange for links, in order to build traffic from sites which I knew had a lot more visitors than I did. But it makes no sense for me to give away content to a brand new site – I have far more traffic than they do at the moment. (I explained all this to the guy behind the new site, and he agreed that they might consider paying me.)

I’m also not equipped to require a subscription to my newsletter – even if I wanted to, which I don’t. But, in case anyone’s inclined to contribute something, I’ve added an Amazon Wish List link.

This is partly a sociological experiment. Some people are reportedly making enough money to live on from purely voluntary donations: Bram Cohen, the creator of BitTorrent, for example. Jason Kottke, a popular blogger, recently announced that he hoped to do the same. Kottke evidently has a large and enthusiastic following, to even undertake such an experiment. Cohen has created something truly useful (not just to pirates) and deserves to be paid for it (I really must get around to that one of these days…).

I doubt that my material would engender or even deserves such monetary affection, but what the heck – the worst that can happen is I get pleasantly surprised someday by a contribution! I have seen a couple of examples of people offering their readers the chance to express appreciation via an Amazon wish list, so I’ve added links to mine. And I suppose my wish lists offer more insight (as if any was needed!) into my personality.

The Amazon experiment continues: whenever I happen to mention a book or movie that I like, I put a sponsored link on my site so that, if you click through from my site and actually buy something, I get a small commission. It appears that if you follow a link from my site to Amazon and then click around and buy something else, I still get money, even if it’s an item not mentioned on my site. Someone recently bought a very expensive set of headphones after arriving at Amazon from my site, so by the end of the month I’ll receive a gift certificate from Amazon (which I will immediately spend on books). Millions of people have put up websites: many in hopes of making money one way or another; many, like myself, because we have something to share with the world, and don’t care whether it makes any money or not. On the other hand, making money wouldn’t hurt.

I’m also not equipped to require a subscription to my newsletter – even if I wanted to, which I don’t. But, in case anyone’s inclined to contribute something, I’ve added an Amazon Wish List link.

This is partly a sociological experiment. Some people are reportedly making enough money to live on from purely voluntary donations: Bram Cohen, the creator of BitTorrent, for example. Jason Kottke, a popular blogger, recently announced that he hoped to do the same. Kottke evidently has a large and enthusiastic following, to even undertake such an experiment. Cohen has created something truly useful (not just to pirates) and deserves to be paid for it (I really must get around to that one of these days…).

I doubt that my material would engender or even deserves such monetary affection, but what the heck – the worst that can happen is I get pleasantly surprised someday by a contribution! I have seen a couple of examples of people offering their readers the chance to express appreciation via an Amazon wish list, so I’ve added links to mine. And I suppose my wish lists offer more insight (as if any was needed!) into my personality.

The Amazon experiment continues: whenever I happen to mention a book or movie that I like, I put a sponsored link on my site so that, if you click through from my site and actually buy something, I get a small commission. It appears that if you follow a link from my site to Amazon and then click around and buy something else, I still get money, even if it’s an item not mentioned on my site. Someone recently bought a very expensive set of headphones after arriving at Amazon from my site, so by the end of the month I’ll receive a gift certificate from Amazon (which I will immediately spend on books).

Gardening: In Italy, a Man’s Home is His Orto

^ Fresh produce from our garden. The zucchine aren’t supposed to be that shape; they had long skinny ends which I cut off because they were rotting; the uneven growth might be due to uneven watering (we’re still learning). I also need to learn to look more closely at the tomatoes before I cut them. But it makes a visually interesting assortment.

Our new home has a bit of land around it, so, for the first time in 30 years, I can plant in something bigger than a windowbox. There’s a lot to do to turn this mess into a garden, however – the previous owners neglected it terribly. For starters, since we moved here I’ve grubbed up several hundred kilos of dandelions and other weeds from the lawn. (I don’t mind. I find weeding therapeutic during times of frustration, such as phone calls to Telecom Italia.)

I planted bulbs back in October, in the bare patches left after the dandelions were removed, so we have cheerful clumps of daffodils, with hyacinths, tulips, and irises coming along later. My weeding activities have given the lawn a mangy look, but I’m reseeding it with grass and wildflowers.

Measured horizontally, our backyard would be about 10 by 12 meters. But we’re on a slope – in its natural state, this land would be almost vertical, so when the house was built, the land got terraced. There’s a piece of flat yard extending about four meters from the door of our basement-level den out towards the lake, then there’s a six-meter drop. The mass of earth (building rubble and very clayey soil) is kept in place by a stack of open cinder blocks, mostly filled with rocks and weeds (yes, my fellow Woodstockers, we have our very own khud!). There’s another three-meter terrace of flat land below, then it drops three meters (more cinder blocks) to a tiny strip (1/2 meter) of dirt abutting the neighbors’ fence. All this is traversed by a narrow staircase of more cinder blocks.

What to do with this peculiar arrangement? The top level we’ll mostly keep clear, in hopes of eventually having a lawn worth enjoying. And lawn chairs – it gets lots of sun. We’ve planted ten rose bushes along the low fence that stops people falling down to the terrace below, and yesterday I put up a low enclosure for the turtles. (Predictably, they spent most of the time trying to get out of it.) After I decide exactly where I want that to be permanently placed, we’ll put in a little pond so that they can stay out there full-time when the weather’s warm enough.

The terrace below is in the process of becoming a vegetable garden (orto). For this, I have help. We had scarcely moved into the new house last September when Mimma (the wonderful Sicilian lady who cleans and irons for us) brought her husband Domenico to have a look. Retired from factory work, Domenico is a keen gardener, maintaining their own orto somewhere near Lecco, as well as gardening for several other people.

Domenico is a very practical man: his first suggestion was to plow up everything, including the top level, and make it all into orto. I resisted this – I want a place to lounge in the sun, when I have time for such things. (And can stop myself leaping up to dig, plant, or weed.) We do have a patch of herbs in the corner by the garage, and I’ve planted green beans on the other side of the fence where the roses are (there’s just enough space between fence and drop for me to walk along). This may be unorthodox, but legumes fix nitrogens in the soil (so I’ve read), so they should be good for the roses, and of course they can climb the fence.

green bug on purple iris

Down below, I’ve already planted various salad greens, with parsely, basil, and coriander in alternate rows. I am reading up on organic gardening, trying to find natural preventatives and remedies – it seems silly to go to all the trouble of planting our own veggies, and then have to spray them with nasty chemicals and wonder what we’re eating. So far I’ve read that garlic and other “smelly” plants help discourage bugs; I’ve planted garlic around the roses. I’m growing marigolds from seeds and will transplant them out to the orto when they’re bigger, as they, too, are said to have a bug-scaring smell. And nasturtiums, which not only smell bad to bugs, but can be eaten by humans (both flowers and leaves, in salads).

In a few weeks, when the weather is truly warm, we’ll buy vegetable plants – eggplant, tomatoes, zucchine, cucumbers, peppers – which Domenico will come plant for me. Yesterday he brought some sapling trees from his own orto (two figs, four hazelnuts) which he planted along the bottom of the first retaining wall; when they get bigger, they may help prevent a landslide. This whole hillside used to be a hazelnut orchard, and the neighbors still have some very nice trees, but our property was completely deforested by someone stupid, and is therefore prone to slippage.

The rows of cinder blocks are offset from each other and stick out just enough to make little planters, so I’m slowly filling them up with odds and ends: two miniature carnation plants, small succulents that will expand to fill their spaces, and wild strawberries. The property is full of strawberry plants, but they have a tendency to grow where they will get stepped on, so I’m transplanting them to the cinder blocks, which should make perfect strawberry planters.

…and I could go on all day, obviously. I’d forgotten how much I love gardening, it’s been so long since I had a real opportunity to do it. I like watching things grow. And having an orto is very much an Italian tradition – anyone who has a patch of land, no matter how small, plants things that they can eat. Part of eating good food is having it fresh, and it doesn’t get any fresher than right out of your own garden. I’m looking forward to putting own on produce on our dining table this summer!

May 11, 2005

I should have been grateful for the unusually long winter. Now spring has set in with a vengeance, and with it, allergies. We had a beautiful weekend, and I would have loved to be out gardening, but I was stuck in my room with my clean-air machine, taking allergy pills and eyedrops (probably more of both than I should), and nonetheless in sneezing, eye-burning misery. Oh, well. At least I have a nice view of all the burgeoning greenery from my window…

Down Memory Lane in a Corporate T-Shirt

One of the perks of working in high tech during the boom years was that you could wear jeans and polo shirts to the office every day, and you didn’t even have to pay for the shirts – someone was always giving you clothing.

If you represented your company at a show or conference, they wanted you “in uniform,” so they gave you a new shirt. My first was the infamous Adaptec polo shirt, purple with a turquoise placket and navy collar. I still have it, but don’t wear it much, because, like most of the shirts Adaptec gave me, it was too big.

Another polo shirt I received was embroidered to commemorate a project I hadn’t known I was participating in, something to do with an upgrade of the Adaptec network. As far as I was concerned, I had been helping out my buddies in IT by playing around with cool new stuff, so I was surprised to get a shirt about it. They swore they had even asked me what size I wanted (if they had, I would have asked for a small).

I was informally part of Adaptec’s web team, so I got a fleece jacket to commemorate the relaunch of the company website, in fall 1997 according to the embroidery. The jackets were commissioned prematurely, however – as I recall, the site didn’t actually go live til about six months later.

Let’s see, what else is in the closet? Another fleece, this one from a conference we hosted for our European distributors in Marbella. Nicer quality of fleece, but no pockets! A long-sleeved polo shirt from something else, too big as usual, and in a horrid shade of green.

Various baseball caps, pity I don’t wear them very often. My favorite is one that an IT buddy was given by UUNet, which he graciously passed on to me – if I’m going to wear a baseball cap at all, I want it to be as geeky as possible. The best-looking cap I have is naturally from ATG – Art Technology Group, a company that prided itself on its fine design sense (one of my Woodstock classmates was its CEO at the time).

I have t-shirts from various companies, but I never wore them in the office, nor much on the street in Italy. On one of our Caribbean vacations, a company logo t-shirt I happened to be wearing actually accomplished its advertising purpose. We went horseback riding on the beach. After an hour riding behind me and looking at my Toast + Jam t-shirt, a guy in the group with us asked me what it was about. I explained, and he said “Oh, I could use that.” Turns out he was a musician, and liked the idea of being able to create his own CDs of his work.

I get more wear out of the long-sleeved Ts, from Hewlett-Packard (wore that one out, in fact) and Roxio, and a nice black turtleneck from Roxio Germany commemorating WinOnCD 6 (for which I wrote the manual). Thanks to friends, I still enjoy some of my old industry perks: I recently received three black turtlenecks embroidered with “Roxio – a division of Sonic Solutions”. Come to think of it, my collection of shirts spans most of the history of the CD recording software industry.

My all-time favorite remains the denim shirt pictured here. It’s a little big, but just comfortably so, enough to wear over a long-sleeve knit shirt in spring. The embroidery was designed by a tattoo artist: a burning heart with “Born 2 Burn” inscribed on a banner wrapped around it. A couple of years later, after several changes of the guard at Adaptec/Roxio, I was wearing it the day I met our new CEO, Chris Gorog. He commented on the shirt, and I passed along the observation that one of the engineers had made about the tattoo design: “If you turn it upside down, it looks like a flaming asshole.” Which probably sealed my doom with Mr. Gorog. Oh, well. Perhaps he and I were never destined to get along in the first place.